Apex Letters

How To Increase Status in Life & Business

Explore how to increase your status in life and business with the RARE method: being Real, Amoral, Ruthless, and Elite. Master leverage and rarity for success.

Aaron C. Ernst's avatar
Aaron C. Ernst
Apr 09, 2024
∙ Paid

Having high status is all about leverage. RARE describes social positioning, not the source of intrinsic worth or a complete definition of Apex Frame. Status is an external result; an internally affirmed frame does not depend on winning it.

To have leverage, you must possess something others want or need in a rarified way as the law of supply and demand …

User's avatar

Continue reading this post for free, courtesy of Aaron C. Ernst.

Or purchase a paid subscription.
© 2026 Aaron C. Ernst · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture